New balloon decoration business launches in downtown Albany – Times Union | Wonder Mind Kids

Nina Young’s first balloon structure came about on a whim. A bride had rented her photo booth business housed in a vintage 1963 Airstream Overlander for a wedding, but had a unique request: she wanted a backdrop of inflated balloons.

Young had previously seen the unconventional air-filled constructions on social media and sensed the trend would gain momentum in the near future, so she agreed to the request on the condition that she get more practice by also building a balloon arch outdoors the mobile home.

After spending hours creating the pieces with chicken wire and hot glue, Young posted the finished balloons on social media and her idea sort of took off. Now, years later, Young is a co-owner of Balloonary, a balloon decoration shop that opened its doors in downtown Albany earlier this month.

The company, located at 449 Madison Ave. enables customers to purchase customizable balloon clusters in various sizes, colors, shapes and styles to be displayed at bridal and baby showers, birthday parties, weddings and other events – fulfilling what the owner sees as our customers’ childhood dreams in a modern and modern way tasteful way to realize.

“I think people don’t always associate balloons with elegance, but they can be really beautiful and very artistic, with some being more playful and some being more elegant,” said Young, 37.

The Rosendale, Ulster County native formed her skills in balloon sculpture during the outbreak of the pandemic, when all the weddings her photo booth company Rose & Dale Photo Co. was hired to cater to were cancelled. With her newfound time, she practiced building the balloon structures and giving them away to friends and family as pick-me-ups during quarantine.

Things picked up again for Young the next winter as she temporarily left the capital region and told Rochester co-owner Stephanie Turcotte that if she could expand the business over the next six months they would be taking it full-time and has returned.

“Stephanie grew the business while I was gone, she’s just super innovative and loves fun design and made really crazy things that people really liked and when I came back it showed me that we could really do this said Young.

The pair began attracting more customers, as well as strange looks from neighbors, as they constantly lugged loads of balloons out of their small living units to transport to events. “We were like, ‘We’ve got to start looking for a space because it’s getting crazy.’ ”

When the space that used to be the Mad Lark Laundromat opened near the corner of Lark Street in Albany, the two jumped on it and created what is now the base of operations for the colorful company. The location also sells party supplies and items from women and LGBTQ owned companies.

“We’re really focused on as many eco-friendly products as possible because the events industry is very wasteful,” Young said. To minimize waste, the company primarily uses 100 percent biodegradable latex balloons and inflates its balloons with air instead of helium.

When purchasing a balloon cluster, customers can choose from three different sizes on the site: small, which is three to four feet, starting at $65; medium, that is four to five feet, starting at $85; and tall, that’s six to seven feet, starting at $100. A mini version that includes one to two foot balloons of different sizes is also available for $45.

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